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Every year, brands make the most of St Valentine’s Day to reach out to consumers and promote their products and services. The celebration of the Feast of St Valentine, as it is also known, has its roots in a 19th century English tradition, when Esther A. Howland embarked on the mass sale of St Valentine’s cards depicting a heart or Cupid.
St Valentine’s Day is celebrated in several ways in different countries, and in Spain shops and businesses make the most the opportunity to ply consumers with products that allow them to express their love for those closest to them.
This year, the Emperador Hotel, located in Central Madrid’s Gran Via, has launched a very special St Valentine’s treat: AMORTERAPIA by Hotel Emperador.
This special promotion includes a one-night stay in superior room accommodation with breakfast room service. The property has also prepared a special cava and brownie with strawberries welcome for guests. As the icing on the cake, guests will be treated to a special couple massage session, featuring an aroma menu and breathtaking views of Madrid, at Spaxion Callao, a spa centre located a stone’s throw away from the hotel.
Bookings can be made at www.emperadorhotel.com or directly with the hotel’s booking department at firstname.lastname@example.org.
About Hotel Emperador
Located in Central Madrid’s Gran Via, this recently refurbished 4-star property features 232 guest rooms, 12 meeting rooms, and its well-known roof garden, open from 1 May. Located on the hotel’s 10th floor, the roof garden includes a solarium, swimming pool, chill-out area, Balinese day beds, and a snack bar, among other features.